From Curious to Committed: How AI is Transforming Enrollment Marketing
Thursday, May 29, 2025
11:30 AM - 12:30 PM PT
Room: 363
Session Description
Enrollment is shrinking, students expect more personalization, and staff are stretched thin. It’s time to break free from outdated systems and disconnected outreach. In this session, we’ll explore how AI-powered tools are reshaping the enrollment funnel—eliminating busywork, personalizing outreach across channels (including email, phone, and messaging), and increasing engagement all while reducing your team’s workload. Learn how to assess, compare, and select the best solutions for your institution and move prospective students from interest to action with world-class technology. Speakers will share real-world examples, best practices, and actionable insights to help institutions adapt and thrive in a competitive landscape.