Director of Marketing
Western Technical College, United States
Lynda King – Marketing Strategist & Leadership Consultant
Lynda King is a dynamic marketing executive and seasoned education leader with over 20 years of experience driving strategic growth across higher education and business sectors. As Director of Marketing at Western Technical College, Lynda has led multi-channel campaigns, brand development, and high-impact enrollment strategies that deliver measurable results. Her track record spans strategic marketing leadership, campaign management, media buying, and cross-functional team development.
Lynda also brings nearly two decades of experience in higher learning and adult education, having served as a faculty member at the University of Phoenix and Academic Dean at Western Technical College. Known for her ability to inspire and engage learners, she has designed and facilitated impactful instruction in business, marketing, and leadership. Her commitment to student success and academic excellence is reflected in her leadership of curriculum development, faculty onboarding, and student support services.
Earlier in her career, she served as the Learning and Professional Development Manager for the University of Phoenix’s Central Region, where she developed and delivered onboarding programs and leadership training for staff and campus leaders. Her experience in admissions, student retention, and compliance has given her a holistic understanding of the education lifecycle and how to align marketing strategies to support institutional goals.
Lynda holds a Bachelor of Science in Marketing and two MBAs with concentrations in Marketing and Global Management from the University of Phoenix. She is also a certified facilitator through the Ken Blanchard Companies and Friesen, Kaye and Associates.
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