Enrollment Resources - Quick Tips to Boost Website Conversions and Attract Higher-Quality Leads to Support Admissions

In this Interactive Session, Sterling will review several easy-to-implement best practices that help increase website lead flow and generate higher-quality leads for the admissions team. Sterling will also review anyone's website live to provide feedback and a number of specific action items for improvement.

Enrollment Resources is an education marketing company that has been helping schools grow by increasing student enrollment cost-effectively since 2004. For over 20 years, ER has specialized in conversion optimization, digital marketing strategy, and student recruitment tools that help schools generate more qualified leads, improve admissions performance, and ultimately increase enrollments—without increasing their ad spend.

Guided by the principle pursuit of the Truth, they rigorously test every recommendation to ensure it’s backed by data and transparency. With a strong focus on ethical enrollment strategies and continuous innovation, they work to push performance benchmarks and meet the evolving needs of both schools and students.